Aldi Sold Deer Meat as Beef
This commodity is part of our Meat, Fish & Poultry Written report 2015.
Fancy etching up a Sunday tiffin of roast ostrich? Or chucking some crocodile burgers on the barbecue? As Brits tastes get more adventurous, exotic animals are appearing on the dinner table beyond the country.
Many of the mults now stock at to the lowest degree one exotic meat, from ostrich at Aldi and Tesco to kangaroo at Lidl, with Ocado soon to become the first high profile retailer to sell goat. So, what'south behind this tendency? And, what's going to land on dinner tables adjacent?
"Nosotros've seen a marked increment in shoppers purchasing these speciality meats in a bid to add variety to the dinner tabular array and to proceed their diets more than appealing," says Nigel Broadhurst, joint MD at Iceland.
So pop are these exotic meats that Iceland has expanded its range of Kezie frozen speciality meats to include Wagyu beefiness burgers, venison haunch steaks, kangaroo fillet and rabbit fillet. Broadhurst says Iceland'due south existing exotic meats, including wild boar & apple sausages, ostrich fillet and kangaroo burgers have sold "phenomenally well".
"The speciality meats are typically lower in fat and higher in protein, while most of the fish in our new range is naturally high in protein and rich in nutrients. Both of the new ranges are ideal for those looking to introduce quick, versatile and tasty meals into their diet," he adds.
Walter Murray, MD at Kezie Foods believes in that location is a lot of growth to be had by exotic meats, every bit people aim to swallow healthier and increase poly peptide intake.
The brand currently sells a wide range of exotic meats and edible insects (mealworm croquettes or buffaloworm burgers, anyone?) – including alpaca, llama, zebra and even camel – to trade customers and straight to consumers. Still, he notes there are hurdles that need to be overcome to achieve the potential growth.
"The barriers for the wider acceptance of some of the more unusual meats and game on offering is probably the initial daze factor, convincing the consumer to try a food item which previously they wouldn't have considered as food. When people realise that in cultures all around the globe these animals have been eaten for generations they don't meet it as unusual," Murray adds.
More consumers are taking the leap and giving these products a try. Although they are unlikely to rival the beloved pork, chicken and beefiness roast dinners – due to the limited supply – they could make for some interesting additions to the barbecue.
Murray concludes: "The British public clearly has a taste for the exotic that won't be going away someday soon, with ostrich, kangaroo and wild boar all selling well nationwide."
Three of the best: exotic meats
I'k a Celebrity Exotic Meat Feast – Iceland
To mark the render of ITV's I'one thousand A Celebrity… last autumn, Iceland launched the £10 Exotic Meat Banquet pack. It comes as some relief to notice that it comprises kangaroo, ostrich and crocodile burgers, and ostrich fillets; not the animals' nether regions often served upward to gagging celebs on the show. Iceland says the kangaroo has a 'light game flavour' and tips the ostrich fillet as perfect for steak lovers. The croc is said to taste but like craven.
Buffalo, Tomato plant & Basil Burgers – Kezie Foods
Bored past wearisome old beef burgers? Thenn Kezie Foods might have the answer: buffalo. Its Buffalo, Tomato & Basil burgers contain 87% buffalo meat from Italia with a hint of sundried tomato and basil. Kezie says the performance of its range in Republic of iceland has "surpassed expectations" and the uptake and feedback information technology has received from customers "is a peachy response to the exotic marketplace every bit a whole".
Marinated ostrich steaks and kebabs – Mossel Bay
Mossel Bay has jazzed up its ostrich steaks and kebabs with a Marrakesh Marinade - a dry seasoning with a dominant paprika base complimented by cumin, garlic and marjoram and a noticeable blackness pepper burn. The free-range ostrich meat is sourced from the Southern Greatcoat in Southward Africa and is depression in cholesterol and fat, but high in protein.
Source: https://www.thegrocer.co.uk/meat-fish-and-poultry-report-2015/what-a-lot-of-croc-retailers-sink-teeth-into-exotic-meats/520419.article
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